If you take on commercial real estate lead generation the same way as residential real estate lead generation, you will be up for a surprise. Things often work differently regarding commercial property sellers compared to the residential market. The decision process...
“Let me think about it,” were Chris’ last words. They weren’t the last words of a dying man but the ones of a seller prospect who was about to hang up the phone on a real estate agent. Due to the current market situation, seller leads are in higher demand than buyer...
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This article will buck the trend about Facebook Ads for real estate. For a long time, I have been observing and reading all the great things about real estate leads from Facebook and how popular this platform is for real estate professionals. For the sake of...
If you are wasting time with real estate leads, one reason is likely not (dis)qualifying them enough. This article will show you how the proper real estate lead qualification can make you more money, even though your cost per (unqualified) lead goes up. I will use an...
Imagine there was a world with only one type of real estate lead. You run a real estate lead generation campaign, get all the contact information, and then call the prospect. The prospect immediately answers the phone, and you can send over a listing agreement after a...
Similar to divorce leads, focusing on generating probate real estate leads can be smart if done strategically with a focus on generating referral leads via B2B approaches. Sure, it can also be done directly with the methods you may have found already on other websites...
Generating divorce leads can be a great way to get seller leads, even in a low inventory market. Because divorces will always happen. So it's no wonder many real estate professionals (realtors and investors alike) tap into this niche to benefit from it. However,...
Getting real estate leads via referrals can significantly reduce your costs per lead and increase your profits. But there's more. According to marketing performance statistics I worked out in this article, these leads often have a much higher quality than other lead...
There are many cookie-cutter real estate letter templates and samples out there that you can either get for free or pay for. At first glance, that's a great way for busy real estate professionals to produce content fast and start running whichever direct mail...
The listing presentation is the moment where you, as a real estate agent, can convert a potential seller into a client. However, there are many ways in which you can waste time and money on them. Therefore, in this article, I will make the point that many suggestions...
