Offline & Local Marketing
12 Monthly Direct Mail Ideas for Real Estate (from 254)
I already explored the topic of monthly real estate mailers. It was in my article “Finding the Cheapest Provider for Automated Real Estate Postcards." It takes a nurturing email campaign offline and applies it to direct mailing. Like nurturing campaigns, it’s not...
Driving for Dollars: An Outcome-Driven Guide
More than real estate agents, investors might have heard about driving for dollars to find (motivated) sellers. However, before jumping into your car and driving into a particular geographic area, you may ask yourself if this is worthwhile. It will work if you don’t...
Real Estate Thank You Notes (“How to” Formula)
Even according to scientific studies, thank you notes generally have a positive effect on the sender and receiver. The same is true for real estate thank-you notes. Using them can give you an edge over your competition because they can increase your conversions in...
How to Write Better Real Estate Letters that Generate Leads
There are many cookie-cutter real estate letter templates and samples that you can get for free or pay for. At first glance, that’s a great way for busy real estate professionals to produce content fast and start running whichever direct mail campaign. However, this...
How to Prepare and Crush Listing Presentations
The listing presentation is the moment where you, as a real estate agent, can convert a potential seller into a client. However, there are many ways in which you can waste time and money on them. Therefore, in this article, I will point out that many suggestions you...
![How to Write an Expired Listing Letter [So It Converts]](https://hackingrealestatemarketing.com/wp-content/uploads/2022/07/expired-listing-letter--400x250.png)
How to Write an Expired Listing Letter [So It Converts]
Unfortunately, there are not many property sellers in a sellers’ market. This is nice for the sellers but can lead to unreasonable sellers and low inventory. So, in a sellers’ market, the main challenge for real estate professionals such as realtors, brokers, and...