by Tobias Schnellbacher | Jan 15, 2024 | Offline & Local Marketing
I already explored the topic of monthly real estate mailers. It was in my article “Finding the Cheapest Provider for Automated Real Estate Postcards.” It takes a nurturing email campaign offline and applies it to direct mailing. Like nurturing campaigns,...
by Tobias Schnellbacher | Jun 8, 2023 | Offline & Local Marketing, Strategies
More than real estate agents, investors might have heard about driving for dollars to find (motivated) sellers. However, before jumping into your car and driving into a particular geographic area, you may ask yourself if this is worthwhile. It will work if you...
by Tobias Schnellbacher | Mar 25, 2023 | Offline & Local Marketing, Persuasion and Conversion
Even according to scientific studies, thank you notes generally have a positive effect on the sender and receiver. The same is true for real estate thank-you notes. Using them can give you an edge over your competition because they can increase your conversions in...
by Tobias Schnellbacher | Aug 20, 2022 | Lead Generation & Nurturing, Offline & Local Marketing, Persuasion and Conversion
There are many cookie-cutter real estate letter templates and samples that you can get for free or pay for. At first glance, that’s a great way for busy real estate professionals to produce content fast and start running whichever direct mail campaign. However,...
by Tobias Schnellbacher | Aug 12, 2022 | Lead Generation & Nurturing, Offline & Local Marketing, Persuasion and Conversion
The listing presentation is the moment where you, as a real estate agent, can convert a potential seller into a client. However, there are many ways in which you can waste time and money on them. Therefore, in this article, I will point out that many suggestions you...
by Tobias Schnellbacher | Jul 30, 2022 | Lead Generation & Nurturing, Offline & Local Marketing, Persuasion and Conversion
Unfortunately, there are not many property sellers in a sellers’ market. This is nice for the sellers but can lead to unreasonable sellers and low inventory. So, in a sellers’ market, the main challenge for real estate professionals such as realtors,...