Does Cold Calling Work in Real Estate?
Cold calling is a controversial topic and not only in the real estate industry. Many hate it because you have to get out of your comfort zone and have to deal with many rejections. But for many, it can also work. So does cold calling work in real estate? With cold...
How to Actually Attract High-End Real Estate Clients
Are you prepared to be a concierge service and not be a traditional real estate agent anymore? If you want to get into the luxury real estate business, one of the first questions that arise is how you actually attract high-end real estate clients. Your marketing...
What Is a Real Estate Marketing Plan and How to Create One?
Creating a real estate marketing plan can be one of the most important things you do for your real estate business, if you don’t want to fly blindly. It can give you direction and help you reach your revenue and profit goals. But what is a real estate marketing plan...
Which is Better – Zillow or Redfin? And Why Are They So Different?
Are you thinking of selling or finding a home with the help of Zillow or Redfin? If you are, you will sooner or later come across one of the two platforms and you might ask yourself for which one you should go for and which one is better - Zillow or Redfin? If you...
What 107 Apps Do Realtors Use and Keep Sane at the Same Time?
Today, realtors could use so many different apps that it could quickly get overwhelming to know which one to focus on. There are so many out there that it could quickly lead to “realtor death by app overload”. So, I decided to try and answer the question which apps...
Does Video Help You Sell Real Estate?
The statistics tell it and there is no doubt that every day the consumption of online video becomes more and more popular and widespread. So, you have the full right to ask yourself what all the ‘hype’ about videos in the online marketing world is about and if video...