by Tobias Schnellbacher | Sep 3, 2024 | Content Marketing, Marketing Channels, Marketing Strategies, Social Media Marketing
In digital marketing, things can change pretty fast. That’s why I try to constantly have my ear to the ground for you. And what I will share today is still rumor-based. But this rumor makes sense when you look at what Google has been doing in the past six months...
by Tobias Schnellbacher | Apr 1, 2023 | Content Marketing, Strategies
Do you want to take your real estate marketing to the next level? If yes, you may want to look into video marketing as a powerful tool for lead generation and connecting with your ideal target audience. Therefore, in this ultimate guide, I will explore...
by Tobias Schnellbacher | Feb 15, 2023 | Content Marketing, Strategies
“You should try content marketing for real estate.” This is the kind of recommendation you might have heard in different versions already. But how do you actually create a content marketing strategy for real estate? 1) Know the problems and pain points...
by Tobias Schnellbacher | Feb 13, 2023 | Content Marketing, Strategies
Quite a few realtors have trouble with real estate posts and content ideas. And you might wonder why. To have a good and successful content marketing campaign, you need to create content and posts regularly in the long run. It means you need to develop...
by Tobias Schnellbacher | Aug 10, 2020 | Content Marketing, Marketing Channels
Using video as part of your real estate content marketing strategy becomes more interesting when you consider the overall internet user behavior and the benefits of video. So, it sounds pretty enticing when you look at the stats. But as a real estate...
by Tobias Schnellbacher | Jun 8, 2020 | Content Marketing, Strategies
The statistics tell it, and there is no doubt that every day online video consumption becomes increasingly popular and widespread. So, you have the full right to ask yourself what all the ‘hype’ about videos in the digital marketing world is about. And...