One crucial factor is demographics if you don't want to fly blind when doing real estate marketing. Knowing about different demographics, their needs and demands, and where to reach them can make or break a successful real estate marketing campaign. With this...

Not every real estate professional or seller should market their home to international real estate buyers. I understand you would like to increase sales by targeting buyers from abroad.  Who doesn't want to increase sales and grow a business further? However, certain...

There are many real estate niches you can specialize yourself in as a real estate professional. And maybe you are a realtor or a real estate investor who has already or wants to specialize in the niche of first-time home buyers. But how to market to them? Target...