Have you ever wondered how some real estate moguls magically pop up whenever you Google property investment queries?  No, they haven't bribed Google or stumbled upon Aladdin's lamp.  Their secret weapon? Well, it's called SEO. And on some occasions (I will come to...

Maybe your real estate website is a rough "SEO diamond," and you are unaware of this. And you could well be just one prioritized optimization away from floods of organic Google traffic…Who knows !? To find that out, you want to make your digital real estate the talk...

According to some, LinkedIn was and is considered the next big thing.  Can it get as big as Facebook and other popular social networks? When you hear those predictions, you might wonder whether it is also worthwhile for real estate. LinkedIn is a social media network...

Would you like to get to know a marketing channel with one of the highest conversion rates (35%) compared to others? I am referring to SMS real estate marketing. Some might hastily jump into it and forget the existing regulations and standards. To get the most out of...

Maybe you have already heard of TikTok, and perhaps you have also heard of the new video format on YouTube called YouTube Shorts that aims to take on TikTok. But how to use them, and which of the two is better? And more importantly, which are more suitable for real...

Twitter almost doesn’t need an introduction.  And since it’s a well-known social media platform, you might have wondered if, besides vanity metrics and getting likes and retweets, it can be used to generate real estate leads, and if so, how.  So in this article, I...