blue knot funnel consulting

THe real estate funnel leak solution

The Gordian Knot is perhaps the most famous knot in history.

It comes from a legend of Alexander the Great.

This intricately tied knot was discovered in the ancient city of Gordium and was attributed to Gordius, a peasant who later became king.

The prophecy of an oracle was that whoever could untie the knot would become the ruler of all Asia.

Unable to untie the knot, Alexander the Great sliced it in half with his sword.

This solution came to symbolize innovative thinking and decisive action.

Similarly, you may be dealing with a knot in your digital marketing funnel for your real estate business.

This ‘knot’ is the cause of your funnel “leaking” hard-earned marketing dollars.

 

And this leads to…

  • Missed opportunities
  • A poor ROI
  • Staying behind your competition
  • The wrong focus and competitive disadvantages
  • A poor seller and buyer lead quality

Although I can’t use a sword to untie this digital marketing “knot,” I offer a similar solution.

The main aim is to increase your ROI from your real estate marketing activities.

  • Discover where you are leaving money on the table in your lead generation efforts…Your current funnel may have many LEAKS.
  • Get the most BANG for your BUCK by identifying the most powerful real estate marketing strategies and channels…PLUS, it’s completely tailored to your individual business situation.
  • Free up more money to future-proof your real estate business and stay ahead of the curve, enabling you to adapt new marketing strategies. PLUS, eclipse your competition and elevate your lead quality and quantity.

All the above comes together in “The Real Estate Funnel Leak Solution,” which goes beyond one-size-fits-all solutions.

Now, what happens when you can use your marketing dollars more effectively?

You will free up funds to invest in technologies and trends.

This keeps you ahead of the curve and enables you to future-proof your real estate business.

This will also help you grow and give you a competitive advantage.

Still, at this moment your real estate marketing funnel likely behaves like a car.

But it’s not a car that works at its full potential.

Why?

It’s a car you drive without realizing the handbrake is on.

And you may even use the wrong type of fuel.

That’s where “The Real Estate Funnel Leak” solution comes in.

You know, many other consulting services offer one-size-fits-all solutions that don’t cater to your specific needs.

So they see only nails because they only have a hammer.

How so?

Many marketing service providers specialize in a few specific marketing channels.

So it’s pretty likely they will analyze your real estate funnel and develop a strategy through the lens of what they are specialized in (e.g., Facebook ads, Google ads, etc.).

This is certainly not the case with “The Real Estate Funnel Leak Solution.”

It analyzes your funnel in an unbiased way and develops your strategy based on objective data.  

And the strategies developed are tailored to your business situation.

What’s the goal?

To help you increase your ROI from real estate marketing activities and lead generation funnels.

It’s more like showing you where to find a better fishing spot and which fishing rod and lures to use.

It’s about identifying your funnel potential and leaks.

So the final result of “The Real Estate Funnel Leak Solution” is a tailored digital marketing strategy for your real estate business. 

 And it’s delivered as PDFs, Google Sheets, and videos.

First, it detects your money leaks in your current funnel.

Then it suggests strategies and tactics to “plug” them.

And finally, it develops a digital marketing strategy suggesting the proper funnel.

You can then either execute this strategy plan yourself or outsource it.

One of the many elements of the funnel audit included in “The Real Estate Funnel Leak Solution” is a CRO analysis.

The funnel audit is the part where your money leaks are discovered.

And below you can watch two videos of two CRO analyses I did for real estate brokers.

 

 

Ready to stop your money leaks and find a working digital marketing funnel for your real estate business?