by Tobias Schnellbacher | Economics & Strategy, PPC Advertising
Twitter almost doesn’t need an introduction. And since it’s a very well-known social media platform, you might have wondered whether it is good or good enough for your industry as a real estate agent. When generating leads, Twitter is good enough...
by Tobias Schnellbacher | PPC Advertising, Traffic
Unfortunately, according to statistics, many marketers fail miserably in generating leads with Google search ads. And this situation is no different in the highly competitive real estate industry, where high-quality leads are not that easy to generate. Google Ads...
by Tobias Schnellbacher | PPC Advertising, Traffic
“In your last article, you told me to use native ads, and now I still lost more than $1000!?” Well, this can, of course, happen. And just using native ads for your real estate business doesn’t guarantee marketing success, of course. Even...
by Tobias Schnellbacher | PPC Advertising, Traffic
Who the heck does still use native ads for real estate? Isn’t this a completely obsolete and outdated marketing method? Well, if that’s the way you think, you might be in for a surprise. But let me first tell you a short story. A few weeks ago, I checked...
by Tobias Schnellbacher | PPC Advertising, Traffic
Everyone and their mother recommends using your website to collect emails so that you can hopefully convert those email leads into paying customers later on. It’s actually a good and sound recommendation. By building your email list, you are creating an asset...
by Tobias Schnellbacher | PPC Advertising, Traffic
“Facebook Ads don’t work for real estate. Yes, Facebook ads do work for real estate marketing.” Both opinions are valid, and there is a debate between different real estate professionals about whether one of the two opinions is correct. When I...