by Tobias Schnellbacher | Economics & Strategy, Marketing Planning & Strategies
The housing recession doesn’t exist and will never exist. Why? It’s an invented term by different media outlets. What can exist is a housing market downturn and/or a recession. Keep focusing on real estate seller lead generation during a recession or a...
by Tobias Schnellbacher | Economics & Strategy, Marketing Planning & Strategies
If you take on commercial real estate lead generation the same way as residential real estate lead generation, you will be up for a surprise. Things often work differently regarding commercial property sellers compared to the residential market. The decision process...
by Tobias Schnellbacher | Marketing Planning & Strategies
“Let me think about it,” were Chris’ last words. They weren’t the last words of a dying man but the ones of a seller prospect who was about to hang up the phone on a real estate agent. Due to the current market situation, seller leads are...
![Do Facebook Ads Work for Real Estate [Are They Worth It]?](https://hackingrealestatemarketing.com/wp-content/uploads/2022/09/Does-Facebook-Ads-Work-for-Real-Estate-Agents.png)
by Tobias Schnellbacher | Conversion Optimization, Marketing Planning & Strategies, PPC Advertising
This article will buck the trend about Facebook Ads for real estate. For a long time, I have been observing and reading all the great things about real estate leads from Facebook and how popular this platform is for real estate professionals. For the sake of...
by Tobias Schnellbacher | Conversion & Sales, Economics & Strategy
If you are wasting time with real estate leads, one reason is likely not (dis)qualifying them enough. This article will show you how the proper real estate lead qualification can make you more money, even though your cost per (unqualified) lead goes up. I will use an...
